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Spotify Premium

Project type

IMC

Date

March 2024

Location

Toronto

Campaign Created for Portfolio Workshop Course
GOAL: Encourage people to listen to Spotify Premium instead of the Radio when driving to/from work
APPROACH: Simply Younique: Catered and Curated Playlists, Ad free; Spotify Premium isn't intrusive, allowing you to maintain your vibe and your composure on the way to work.
Copy: Dunc
Art Direction: Gelo Fernandez
Concept: Dunc & Gelo Fernandez

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